Database

Ray-Ban

Milan ,

Italy

1937

Accessories

Ray-Bans were first created in 1936. Some years earlier, Lieutenant John A. Macready (an American test pilot) returned from a balloon flight, complained that the sun had permanently damaged his eye...

Brand Details

Founder

Lester Belisario

Brand Strategy

Market segment

Bridge

Core business

Eyewear

Targets

Men, Women

Contacts

+39 800 343 5594

Ray-Ban Flash News

  • Ray-Ban Gets 3D-Complements from BTS' Jungkook

    Ray-Ban Meta Glasses were worn by BTS' Jungkook on his digital 3D single with Jack Harlow. This has resulted in a huge craze for the glasses in TikTok.

    17/11/2023

  • Meta x Ray-Ban

    After the launch of First-gen glasses, Meta and Ray-Ban have dropped AI-driven Smart Glasses, starting at $299.

    16/11/2023

  • Ray-ban's The Little Mermaid

    Ray-Ban releases The Little Mermaid Junior sunglasses Collection with Disney as film releases in Disney+.

    31/08/2023

  • Meta x Ray-Ban Stories achieve paltry results

    Meta reveals that Ray-Ban Stories are being used by less than 10% of the users who purchased them.

    03/08/2023

  • Ray-Ban Releases A Campaign Film

    Ray-Ban has launched a campaign film for its latest collection Reverse featuring Vittoria Ceretti.

    03/08/2023

  • Ray-Ban Unveils Its Reverse Lens

    Ray-Ban released its radically advanced reverse lens sunglasses with enhanced resolving powers and a 70% reduction in reflection.

    14/07/2023

  • Ray-Ban looks at adding Chinese brand ambassador

    Ray-Ban has appointed Gen Z singer, dancer, and music producer Liu Yuxin as the brand’s ambassador for the Greater China region.

    21/07/2022

  • Meta Integrates WhatsApp With Ray-Ban Stories Smart Glasses

    Meta Integrates WhatsApp With Ray-Ban Stories Smart Glasses.

    20/07/2022

  • Ray-Ban Aviator sales have been sky-rotted thanks to new ...

    Ray-Ban Aviator sales have been sky-rotted thanks to new Top Gun movie, sported by Tom Cruise in the movie.

    17/07/2022

  • Meta Ray-Ban Stories

    The company's Ray-Ban Stories smart glasses will soon get more hands-free functionality, according to Mark Zuckerberg, CEO of Meta. Users may now use WhatsApp to make calls and send messages using Meta's Ray-Ban Stories.

    13/07/2022

Ray-Ban Revenue and Financial Report 2022

Last fiscal year ended on December 31, 2021

Revenue per year

in Millions of EUR

2021
2020

Revenue & Income Statement Trend

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Revenue

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Operating margin

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Revenue and Income Statement Highlights

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Deep Dive

EssilorLuxottica SA financial report 2022

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Ray-Ban Insights

Sectors & Markets

Licensing in the Fashion Industry

Key Companies Behind Branded Beauty Products and the Accessories

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