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The adventure of BIMBUS begins in September 1990, when they are inaugurated the first shops in Milan. In 2000 the new identity of BIMBUS was born: a long, laborious process of rationalization that...
The adventure of BIMBUS begins in September 1990, when they are inaugurated the first shops in Milan. In 2000 the new identity of BIMBUS was born: a long, laborious process of rationalization that concerns both the image of the brand and the distribution give life to a new concept that, carefully designed to meet the new demands of the market, superior style, attractive, colourful, original and able to keep in pace with a child’s “fashion” needs.Brand Details
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Kids
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