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The Frankie Morello brand was founded in 1999 as a result of a meeting in styles between Maurizio Modica and Pierfrancesco Gigliotti. The limelight turned to the Frankie Morello brand in 1999 with...
The Frankie Morello brand was founded in 1999 as a result of a meeting in styles between Maurizio Modica and Pierfrancesco Gigliotti. The limelight turned to the Frankie Morello brand in 1999 with the men’s spring/summer collection, which immediately called the attention of prestigious international periodicals and important buyers. Today, despite the evolution and eclecticism shown in expressing a form of fashion aiming to step outside convention, the two designers have not lost their strong identity, continuing to offer garments with fresh sartorial content. Their philosophy expresses the consideration of a defect, that defect perceived as artistic detail, the imperfection that can be worn, structured and destructured. The suit is conceived as “art” to be worn. Order arises from disorder. Disorder springing from a mixture of fabrics, themes, colours and settings that together are incongruous, but are characterised by clear keys to interpretation. A refined balance of opposites, pleasingly in harmony with each other, in which minor details become the characteristic elements of a garment.Brand Details
Founder
Pierfrancesco Gigliotti
Designer
Pierfrancesco Gigliotti
from
1999to
PresentMaurizio Modica
from
1999to
PresentBrand Strategy
Market segment
Premium
Core business
Apparel
Targets
Men, Women
Last fiscal year ended on
in One of EUR
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