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United States


Baby Care / Body Care / Hair Care / Man Care / Skin Care / Sun Care

From our humble beginnings in 1945, the story of the AVEENO® Brand has been one of discovery. By unlocking nature’s powers through scientific advances, we have discovered ways to nurture and transf...

Brand Details


Sidney Musher

Brand Strategy

Market segment

Value for Money

Core business



Men, Women, Kids


+1 888 638 5242


Aveeno Flash News

  • Winners of Aveeno's Collective program

    Aveeno grants $100,000 and $50,000 to the startups Gently Soap and Kushae through The Startup Collective Program.


  • Aveeno Brings a Startup Collective

    Aveeno launches a Startup Collective contest to empower black female entrepreneurs to lead an inclusive and reframing beauty industry.


  • J&J recalling select Neutrogena and Aveeno sunscreen due ...

    Johnson & Johnson is voluntarily recalling five of its sunscreen products after low levels of benzene, which include Aveeno and Neutrogena


  • J&J reviews PR support For Neutrogena & Aveeno

    Johnson & Johnson is looking for an agency to handle consumer communications in the US for the two skincare brands Neutrogena and Aveeno


  • Neutrogena and Aveeno are hosting a Skin Wellness Summit

    The Skin Wellness Summit is bringing together skincare pros to interact (from a safe distance) in an exciting lineup brought to us by Neutrogena and Aveeno


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