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DNL values are expressed in continuous search for fine fabrics while maintaining a refined style that makes the garments look taste even lived with a strong fashion. DNL imposes immediately for a...
DNL values are expressed in continuous search for fine fabrics while maintaining a refined style that makes the garments look taste even lived with a strong fashion. DNL imposes immediately for a new aesthetic which draws its inspiration from different worlds: the art, the theme of the trip, the avant-garde. Experimentation and attention for materials combined with cutting-edge tailoring are the key words. The man who wears DNL is trend setter, globetrotter and cosmopolitan. It’s an eclectic taste consumer, a lover of detail and looking for the perfect blend of originality and classic. A man who does not want to align with the group, he wants to emerge. The line of shirts and pants inspired by this research for elegance and perfection not only in wearing but also in attitudes and personal tastes. DNL is positioned in a high segment market, for top customers, and is distributed in sophisticated concept store, companion of iconic products and other brands, unique and distinguishable.Brand Details
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men
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