United States


Body Care / Hair Care / Man Care / Skin Care / Toiletries

The Dove brand started its life in 1957 in the US, with the revolutionary new beauty cleansing Bar. With its patented blend of mild cleansers and ¼ moisturising cream, Dove’s iconic Beauty Bar rins...

Brand Details

Brand Strategy

Market segment

Mass Market

Core business



Men, Women, Kids


+44 20 7822 6010


Dove Flash News

  • Dove and Nike Teams Up

    Dove is joining hands with Nike to establish an online coaching program, Body Confident Sport, to build confidence over the body.


  • Dove Gets Slammed for Partnering with Zyanha Bryant

    Dove is receiving backlash from social media for collaborating with BLM activist Zyanha Bryant who wrongfully got a Caucasian student expelled from the university.


  • Dove is UK's Most Inclusive Brand

    Kantar, a marketing insights company, has named Nike and Dove as the most inclusive brands in its UK Brand Inclusion Index.


  • Dove's Owner Named The Sponsor Of War

    Unilever, the holder of Dove, is accused of being the global sponsor of war by the Ukrainian government for obliging to Russia's Tax laws.


  • Dove and LinkedIn collaborate to support The CROWN Act

    Dove and Linkedin have joined forces to help end racial hair discrimination in the workplace in support of the CROWN Act. As Dove works to change laws, LinkedIn is teaching and training one million hiring managers and human resou...


  • Dove turns it iconic logo to grey for the #keepitgrey cam...

    In an effort to combat ageism in the workplace, Dove Canada has changed the color of its distinctive gold logo to grey and is urging others to do the same with their social media profile pictures.


  • Unilever sees good growth in Q1 2022

    Unilever sees good growth in Q1 2022, with Skin Cleansing saw high-single-digit growth with Dove, Lux and Lifebuoy performing well.


  • Sunsilk removes the word ‘normal’ from all soaps, shampoo...

    Unilever is removing 'normal' from all of its soaps, shampoos, and beauty brands including Dove and Sunsilk saying it has a “negative effect on people”.


  • Dove owner Unilever would ban digital alterations from it...

    Dove would now eliminate all digital alterations to body shape, size and skin color from its advertising.


  • Dove And The Crown Coalition Applaud U.S. House Of Repres...

    The CROWN Coalition, a national alliance founded by Dove, National Urban League, Western Center on Law & Poverty and Color Of Change, along with over 70 CROWN Act supporting organizations, commend the U.S. House of Representa...


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