Elizabeth Arden
Body Care / Fragrance / Make-up / Skin Care
Starting in 1910, an age when it was rare for women to wear make-up much less run their own businesses, Elizabeth Arden opened her first spa on Fifth Avenue and began to build one of the the world'...
Starting in 1910, an age when it was rare for women to wear make-up much less run their own businesses, Elizabeth Arden opened her first spa on Fifth Avenue and began to build one of the the world's first global beauty brands. In 1946 she became one of the first women to ever be featured on the cover of Time Magazine. Not only was Elizabeth Arden among the first to apply scientific innovation and rigor to the beauty industry, she was world-famous for her holistic approach to beauty. As far back as the 1920's she was encouraging women to hydrate, avoid the sun, and practice yoga daily. As an entrepreneur, a women's advocate, and a champion for holistic beauty, Elizabeth Arden was in many ways a 21st century woman, whose beliefs seem more relevant today than ever before.Brand Details
Founder
Elizabeth Arden
Brand Strategy
Market segment
Prestige
Core business
Beauty
Targets
Women
Elizabeth Arden Latest News
Elizabeth Arden's ‘Love is in the Air’
Elizabeth Arden has launched its ‘Love is in the Air’ animations campaign across multiple locations in the region of Asia Pacific to celebrate Mother's Day and the season of love.
Elizabeth Arden Financial Report 2023
Last fiscal year ended on December 31, 2019