Database

Isa Arfen

London,

United Kingdom

2011

Apparel

London-based womenswear label ISA ARFEN was founded in late 2011 by Serafina Sama, following a small collection of summer dresses inspired by the retro glamour of Slim Aarons’ society photographs. ...

Brand Details

Founder

Serafina Sama

Designer

Serafina Sama

from

2011

to

current

Brand Strategy

Market segment

Bridge

Core business

Apparel

Targets

Women

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