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Effortless chic and unpretentious luxury of the essentials. The sober modernity of Jil Sander becomes informal and easy to wear, while|remaining loyal to the brands purity. The colour navy stands ...
Effortless chic and unpretentious luxury of the essentials. The sober modernity of Jil Sander becomes informal and easy to wear, while|remaining loyal to the brands purity. The colour navy stands for purity, simplicity and ease. At the same time, the new Jil Sander Navy collection is meant to add a lifestyle dimension to the World of Jil|Sander. Combining radical femininity with true comfort, freedom in movement, and natural ease, Jil Sander Navy gives a relaxed feel in a casual and approachable aesthetic|to the sophisticated signature of Jil Sander. True to form the Navy aesthetic is expressed in the selection of fabrics and lining, in careful details such as draping, stitching, and the clean yet feminine silhouette. Launched for Spring 2011, Jil Sander Navy radiates relaxed spontaneity and|playful elegance, combining material innovation and a dynamic vocabulary of|graphic shapes with a simplicity of the cut.Brand Details
Founder
Jil Sander
Designer
Jil Sander
from
1967to
currentBrand Strategy
Market segment
Premium
Core business
Apparel
Targets
Men, Women
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