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Phase Eight is a British womenswear brand established in 1979 by Patsy Seddon in Wandsworth Common, London. The brand's name combines Seddon's maiden name, P. Hayes, with the address of its first b...
Phase Eight is a British womenswear brand established in 1979 by Patsy Seddon in Wandsworth Common, London. The brand's name combines Seddon's maiden name, P. Hayes, with the address of its first boutique at 8 Bellevue Road. Phase Eight is renowned for its sophisticated, feminine designs that cater to various occasions, including daywear, eveningwear, and bridal collections. The brand emphasizes flattering silhouettes, quality craftsmanship, and exclusive prints, offering sizes ranging from 8 to 26, including petite options.Brand Details
Founder
Patsy Seddon
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Women
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