Database

Prada

Milan,

Italy

1913

Accessories / Apparel / Bags / Denim / Fragrance / Jewelry / Shoes / Swimwear / Underwear & Lingerie

The Prada brand was created in 1913 by Mr. Mario Prada and has become one of the most prestigious and widely-recognized brands in the fashion and luxury goods industries. The brand's iconic trade...

Brand Details

Founder

Mario Prada

Designer

Miuccia Prada

from

1977

to

Present

Raf Simons (co-creative director)

from

February 2020

to

Present

Brand Strategy

Market segment

Premium

Core business

Accessories

Targets

Men, Women, Kids

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Prada Latest News

Prada has launched Prada Beauty line

Prada has launched Prada Beauty with Prada Skin and Prada Color collections.

Prada fine jewellery uses 100% certified recycled gold

Prada fine jewellery uses 100% certified recycled gold for its Eternal Gold collection.

Prada Group receives the oceans award for sea beyond at C...

At Teatro alla Scala in Milan, the Prada Group received the Oceans Award - the first prize announced during the evening among the 14 awards dedicated to sustainability

Prada Unveils Timecapsule Drop #34 With Chance To Attend ...

With Timecapsule Drop #34, Prada's NFT division, "Prada Crypted," will release its fifth collection of Timecapsule NFTs after four previously sold-out drops. Prada will use repurposed fabric from its archives in a new gender-neut...

Prada Financial Report 2023

Last fiscal year ended on December 31, 2023

Revenue per year

in Millions of EUR

2023
2022
2021
2020
2019
2018 2.558,11
2017 2.461,25
2016 2.528,13
2015 2.841,06
2014 2.895,44
2013 2.943,63
2012 2.649,5
2011 1.999,35
2010 1.586,84
2009 1.209,47
2008 1.265,64
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Operating margin

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Income Statement Highlights

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Deep Dive

Prada SPA financial report 2023

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Prada Insights

Digital marketing

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Fashionbi Ludo

The K-Pop Fashion Ludo

From BTS x Louis Vuitton to ENHYPEN x Prada, the alliance between luxury brands and K-Pop stars s...

Trends

Chinese Singles' Day on Global Retail

How did Double 11 in China become a crucial shopping period worldwide?

Sectors & Markets

South Korea: Extending Opportunities in the APAC Market

From expanding the economy in experience to capitalising on travel retail, top key strategies to ...

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