Database

Sunsilk

London,

United Kingdom

1964

Hair Care

Sunsilk is a hair care brand, primarily aimed at women, produced by the Unilever group, which is now considered the world's leading company and brand in hair conditioning and the second largest in ...

Brand Details

Designer

Rita Hazan

from

2011

Teddy Charles

from

2011

Thomas Taw

from

2011

to

present

Yuko Yamashita

from

2011

to

present

Francesca Fusco

from

2011

to

present

Jamal Hamadi

from

2011

to

present

Ouidad

from

2011

to

present

Brand Strategy

Market segment

Mass Market

Core business

Beauty

Targets

Women

Contacts

+44 20 7822 6010

Socials

Sunsilk Latest News

Sunsilk is the 2nd Most Resilient brand in 2022

Sunsilk has been listed in second position in the most resilient FMCG brands of 2022 with a penetration percentage of 26,8%.

Sunsilk Targets Ethiopian Market

Sunsilk points its goal to the Ethiopian haircare market with a new bespoke haircare line release.

Sunsilk enters the metaverse to provide accessible space ...

Sunsilk has rolled out an immersive metaverse experience, Sunsilk City on gaming platform Roblox, to encourage participation among female gamers.

Sunsilk removes the word ‘normal’ from all soaps, shampoo...

Unilever is removing 'normal' from all of its soaps, shampoos, and beauty brands including Dove and Sunsilk saying it has a “negative effect on people”.

The financial data for this brand is limited.

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Deep Dive

Unilever Group financial report 2022

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Sunsilk Insights

Sectors & Markets

Beauty and Skincare Brand Strategies for Zalphas

From Zara’s Mini Artists to Fenty Beauty’s Fenty Snacks, retail approaches engage teens and tweens.

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