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Swarovski is the brand name for a range of cut lead glass ('crystal') and related products produced by Daniel Swarovski Corporation AG of Wattens, Austria. The company is split into two major indus...
Swarovski is the brand name for a range of cut lead glass ('crystal') and related products produced by Daniel Swarovski Corporation AG of Wattens, Austria. The company is split into two major industry areas, the Swarovski Kristall business unit that primarily works with design crystals and the Tyrolit Schleifmittel business unit that manufactures related tooling and machinery.Brand Details
Founder
Daniel Swarovski
Designer
Nathalie Colin
from
2006to
March 2020Giovanna Battaglia Engelbert
from
June 2020to
PresentBrand Strategy
Market segment
Premium
Core business
Jewelry
Targets
Men, Women, Kids
Last fiscal year ended on December 31, 2022
in Billions of EUR
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