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Tateossian was established in 1990 by Robert Tateossian, whose own international lifestyle and keen sense of aesthetics is at the heart of the company‘s success.Tateossian has built an enviable rep...
Tateossian was established in 1990 by Robert Tateossian, whose own international lifestyle and keen sense of aesthetics is at the heart of the company‘s success.Tateossian has built an enviable reputation as one of the world’s leading jewellery and accessories brands. His unique and original style has revolutionized the cufflink industry. Fun, functional and fashionable cufflink designs have soon gained him the accolade “The King of Cufflinks”. The men’s collection has expanded from cufflinks to jewellery and watches. With this success, Tateossian has moved into the women’s jewellery market using the same formula of winning designs, securing him three UK British Export Awards for Accessories. Tateossian jewellery is a luxury product line with a unique design ethos. The seasonal collections for both men and women have a distinctive signature, constantly reflecting and reinterpreting trends in fashion. Designs are contemporary, but unusual, fashion-forward, but timeless. Innovative materials, including semi-precious stones, fiber optic glass, and CRYSTALLIZED™ - Swarovski Elements, are mixed and paired in unique combinations. This singular approach has made Tateossian the destination for men and women who are totally confident with their own sense of style, and choose key pieces each season to reflect and underscore their individual sensibility and approach to fashion. Working primarily in silver, and a new collection crafted in 18-carat gold, the pieces offer classic styles with a contemporary take. Most importantly, they are exquisitely and individually hand-crafted, with an uncompromising level of quality that the discerning Tateossian customer has come to expect from this luxury brand. Their stunning packaging continues the theme of discernment: velvety chocolate colored brown bags and boxes are accented with a crisp turquoise, contributing to the fine jewelry feel for each and every item. Tateossian sells in 60 countries around the world within the most prestigious, fashionable boutiques and department stores.Brand Details
Founder
Robert Tateossian
Designer
Robert Tateossian
from
1990to
presentBrand Strategy
Market segment
Bridge
Core business
Jewelry
Targets
Men, Women
Last fiscal year ended on December 31, 2014
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