Navigating Instagram's Algorithm Overhaul

What Fashion and Luxury Brands Need to Know about the Evolving Instagram Algorithm

Digital marketing

03 June, 2024

Table of contents

Prioritizing Originality and Fairness in Content Distribution

Instagram has announced significant changes to its algorithm to promote fairer content distribution, support original creators, and adapt to user feedback and regional regulations. Here’s a breakdown of the updates and their implications for fashion and luxury brands:

Enhancements for Smaller Creators and Original Content