Sulwhasoo has become the sole representative of South Korea, ranking at 47th place, in the Cosmetics 50 2026 ranking by Brand Finance.
Sulwhasoo Opens A Pop-up in Busan
Sulwhasoo has opened a pop-up shop at Shingsegae, Centum City in Busan to promote its ginseng line.
Sulwhasoo x Prestige x LSA
Sulwhasoo, Prestige, and LSA have joined forces to host a workshop, titled “With the Power of Ginseng,” providing an immersive experience with the brand's popular products.
Sulwhasoo Beauty Master Class
Sulwhasoo organizes a Beauty Master Class in Bloomingdale's Beauty Week to offer an in-depth education on rejuvenation and skincare techniques.