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Accessories / Apparel / Bags / Denim / Shoes / Swimwear / Underwear & Lingerie

COS, Collection Of Style, is for men and women who want high end design and good quality at an affordable price. Since our launch in 2007, COS has opened over 40 stores across Europe, each one plac...

Brand Details


H&M Group

Brand Strategy

Market segment


Core business



Men, Women, Kids


+46 (0) 8 796 55 00


Financial Report

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Deep Dive

H&M Group financial report

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COS Flash News

  • COS struggles to keep pace with a...

    H&M upmarket sister brand COS has struggled with changing markets, the pandemic, and problematic internal...


  • COS will join in to the London Fa...

    COS will join into the London fashion week, and also all the people can watch the show on all social media pl...


  • COS explores responsibly-sourced ...

    Focusing on sustainability, the COS' FW20 collection utilizes environmentally friendly fabrics while paying a...


  • COS to launch the resell service

    To reach sustainable commitment, COS plans to launch the resell service. According to the information from it...


  • H&M group to close 170 stores thi...

    H&M Group, which also includes brands such as COS, Weekday and Monki, is to permanently close 170 stores ...


  • COS sustainable activewear brand

    COS is launching a new 15-piece collection activewear brand which will be sustainable. https://fashionbi.com/...


  • The reshuffle at COS

    The biggest leadership change since COS was launched in 2007. First is the brand’s Head of Communications, At...


COS Insights


Materials for a Circular Fashion Ecosystem

Nurturing Sustainability in Fashion: Investigating the Essential Elements for Building a Circular...

Sectors & Markets

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