Database

Adidas

Herzogenaurach,

Germany

1924

Accessories / Active Wear / Apparel / Bags / Fragrance / Jewelry / Shoes / Swimwear / Underwear & Lingerie

The adidas Group strives to be the global leader in the sporting goods industry with brands built on a passion for sports and a sporting lifestyle. It is committed to continuously strengthening i...

Brand Details

Founder

Adolf Dassler

Designer

Dirk Schönberger (Adidas Style)

from

2010

to

Present

Paul Mittleman (Adidas Originals)

from

2011

to

Present

James Carnes (Adidas Sport)

from

1995

to

Present

Brand Strategy

Market segment

Mass Market

Core business

Active Wear

Targets

Men, Women, Kids

Contacts

global_public_relations@adi...

+49 (0) 9132 / 84 - 0

Adidas Flash News

  • Daniel Patrick roped in by Adidas for a capsule

    Baseball player Daniel Patrick has been roped in by Adidas for a capsule baseball collection.

    06/04/2023

  • Adidas Originals X Ivy Park

    Adidas Originals X Ivy Park is a genderless collection inspired by the resilience of nature, developed in collaboration with Ivy Park, the label by pop superstar Beyoncé.

    17/02/2023

  • Adidas x MrBailey

    Adidas x MrBailey collab to ignite the start of an ongoing partnership that will see the innovative designer reimagine the Trefoil’s futuristic Ozworld family of silhouettes.

    04/07/2022

  • Adidas launches comfort-focused ready-to-wear capsule

    Adidas launches comfort-focused ready-to-wear capsule, as consumers continue to adapt sportswear for their everyday lives.

    09/06/2022

  • Gucci x Adidas

    The Gucci x Adidas collaboration launches on 7th June 2022

    17/05/2022

  • Adidas adopts new SaaS platform for traceability

    Adidas adopts new SaaS platform for traceability called TrusTrace

    16/03/2022

  • Adidas has struck a sponsorship deal with the Italian nat...

    Adidas has struck a sponsorship deal with the Italian national soccer team. beating Puma

    14/03/2022

  • Adidas board looks at long-term strategy

    Adidas board looks at long-term strategy as it extends appointments of Roland Auschel and Brian Grevy

    11/02/2022

  • Adidas makes wood-based fibre clothing

    Adidas makes wood-based fibre clothing, revealing a hoodie made of the sustainable fibre

    10/02/2022

  • Adidas x Prada

    Adidas and Prada launch first ready-to-wear collab, Re-Nylon is key material

    06/01/2022

Adidas Revenue and Financial Report 2023

Last fiscal year ended on December 31, 2023

Revenue per year

in Millions of EUR

2023
2022
2021
2020
2019
2018 19.851
2017 18.992
2016 16.943
2015 13.708
2014 13.821
2013 11.059
2012 11.344
2011 9.867
2010 8.714
2009 7.520
2008 7.821

Revenue & Income Statement Trend

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Revenue

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Operating margin

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Revenue and Income Statement Highlights

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Deep Dive

Adidas Group financial report 2023

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