New Albany,

United States


Accessories / Apparel / Bags / Denim / Fragrance / Shoes / Swimwear / Underwear & Lingerie

Hollister is the fantasy of Southern California by Abercrombie & Fitch. It's all about hot surfers and beautiful beaches. Young and sexy, with a sense of humor, Hollister never take itself too seio...

Brand Details


Ezra Fitch

Brand Strategy

Market segment

Mass Market

Core business



Men, Women, Kids

Hollister Flash News

  • Hollister Leads Abercrombie & Fitch to Success

    Abercrombie & Fitch has achieved a 16% growth in year-to-year sales in the second quarter due to Hollister's excellent performance.


  • Hollister falls out of fashion

    Sales at the company's California casual Hollister brand, which accounts for more than half of the business, fell 15% in the second quarter, while sales at its more upmarket eponymous Abercrombie label increased 5%.


  • Hollister Teams Up With Charli and Dixie D'Amelio To Laun...

    With its unique name, Social Tourist is already turning heads, and this new apparel brand will join the Abercrombie and Fitch Co. portfolio. According to Hollister, this new age fashion brand will represent Generation Z's unique ...


  • Abercrombie & Fitch's new massive distribution centre in USA

    GXO Logistics and Abercrombie & Fitch have reached an agreement to open a new 715,000 square foot distribution centre in Goodyear, Arizona, USA.Hollister | Abercrombie & Fitch


  • Sisters and TikTok stars Charli and Dixie D’Amelio are la...

    The TikTokers have officially breached the mall. Sisters and TikTok stars Charli and Dixie D’Amelio are launching two limited-edition fleece sweatshirts for Hollister. The D’Amerlios worked alongside the Hollister design team to ...


  • Hollister partners with TikTok stars

    Hollister has launched the back-to-school campaign with a denim-focused. The digital campaign features science educator and ’90s TV personality Bill Nye, along with TikTok stars and “jeanealogists” Charli and Dixie D’Amelio and N...


Hollister Revenue and Financial Report 2022

Last fiscal year ended on January 28, 2023

Revenue per year

in Millions of USD

2017 2.038,6
2016 1.839,72
2015 1.877,69
2014 1.947,9
2013 2.127,82
2012 2.314,46
2011 2.022
2010 1.552,81
2009 1.287,24

Revenue & Income Statement Trend

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Operating margin

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Revenue and Income Statement Highlights

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Deep Dive

Abercrombie & Fitch Co. financial report 2022

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Hollister Insights

Sectors & Markets

Retail Strategies for the Zalphas

How can brands and retailers communicate with the younger audience and their parents?

Sectors & Markets

Licensing in the Fashion Industry

Key Companies Behind Branded Beauty Products and the Accessories

Explore All Insights

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