Forever 21
Accessories / Active Wear / Apparel / Bags / Denim / Jewelry / Shoes / Swimwear / Underwear & Lingerie
Celebrated by many style conscious and trend-savvy shoppers, Forever 21 quickly became the source for the most current fashions at the greatest value. Forever 21 grew quickly, featuring new and exc...
Celebrated by many style conscious and trend-savvy shoppers, Forever 21 quickly became the source for the most current fashions at the greatest value. Forever 21 grew quickly, featuring new and exciting store environments, a constant flow of fun and creative clothing designs and the accessories to make your look come together at the right price. In September 2019, the company filed for bankruptcy protection. On February 2, 2020, it was announced that Forever 21 had reached a deal to sell all of its assets for $81 million to a consortium of mall operators Simon Property Group and Brookfield Properties, and brand management firm Authentic Brands Group, subject to approval by a bankruptcy court judge.Brand Details
Founder
Jin Sook Chang
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women, Kids
Forever 21 Latest News
Forever 21 Partners with Ford
Forever 21 and Ford have created an exclusive 28-item collection with the latter's Americana car culture and the former's fashion styles.
Shein + Forever 21
Shein will be designing, producing and distributing a clothing and accessory range of Forever 21.
Forever 21 to Reduce Waste on Inventory
After the new deal, Shein and Forever 21 are planning to decrease inventory waste by implementing on-demand production.
Forever 21 x Hello Kitty & Friends
Forever 21, together with Hello Kitty & Friends, lets out an 87-piece Fall 2023 collection with prices between $6.99 and $99.99.
Forever 21 Revenue and Financial Report 2023
Last fiscal year ended on December 31, 2023
Revenue per year
in Millions of USD
