Forever 21


United States


Accessories / Active Wear / Apparel / Bags / Denim / Jewelry / Shoes / Swimwear / Underwear & Lingerie

Celebrated by many style conscious and trend-savvy shoppers, Forever 21 quickly became the source for the most current fashions at the greatest value. Forever 21 grew quickly, featuring new and exc...

Brand Details


Jin Sook Chang

Brand Strategy

Market segment

Mass Market

Core business



Men, Women, Kids


+1 213 741 5100

Forever 21 Flash News

  • Shein + Forever 21

    Shein will be designing, producing and distributing a clothing and accessory range of Forever 21.


  • Forever 21 to Reduce Waste on Inventory

    After the new deal, Shein and Forever 21 are planning to decrease inventory waste by implementing on-demand production.


  • Forever 21 x Hello Kitty & Friends

    Forever 21, together with Hello Kitty & Friends, lets out an 87-piece Fall 2023 collection with prices between $6.99 and $99.99.


  • The Forever 21 Version of Barbie

    Forever 21 launched its Barbie collection featuring 76 products across various categories such as swimwear, sleepwear and accessories.


  • Forever 21 and Nine West partner up

    Forever 21 and Nine West partner up for a footwear collection.


  • Forever 21 becomes the official partner of the Rolling Lo...

    Forever 21 announced the signing of a partnership with Live Nation and its famous hip-hop music festival, Rolling Loud for 2023.


  • Forever 21 and Employees

    Forever 21 has 30,000 employees, and the revenue per employee ratio is $133,333.


  • What is Forever 21's Revenue?

    Forever 21 peak revenue was $4.0B in 2021.


  • Barbie and Forever 21 collaborate on a physical collection.

    The fully immersive collection will be accessible concurrently in-store, online, and inside the Forever 21 Shop City environment on the well-known virtual reality game platform Roblox.


  • Forever 21 plans to open a store in Shangai

    Beijing, June 15 - Forever 21, an American fast-fashion retailer, is planning to build a physical location in China later this month, marking its third foray into the Chinese market. Forever 21 is building a store at the mall, ac...


Forever 21 Revenue and Financial Report 2023

Last fiscal year ended on December 31, 2023

Revenue per year

in Millions of USD

2018 3.788
2017 3.400
2016 3.000
2015 4.400
2014 3.000
2013 3.700
2012 3.400
2011 3.332,12
2010 2.661,4
2004 505,9

Revenue & Income Statement Trend

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Operating margin

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Revenue and Income Statement Highlights

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Deep Dive

SPARC Group LLC financial report

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Forever 21 Insights

Sectors & Markets

Retail Strategies for the Zalphas

How can brands and retailers communicate with the younger audience and their parents?


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