G-Star Raw

G-Star Raw launches a new collection with pigments of volcanic soils and rocks used in dyeing denim.

G-Star RAW launches project to use waste denim, partnering with artist Maarten Baas to convert them into art.

Wear your jeans until the end is the new global campaign from G-Star RAW encouraging denim wear. In order to get the most use out of your jeans, the company wants to emphasize the importance of quality purchases and proper care.<...

Snoop Dogg x G-Star RAW Second Collaborative Apparel Line to drop where prices start at $45.

G-Star Raw to launch NFTs, by giving its brand mascot, G-NO the rhino, a digital upgrade. The limited edition of its NFT Art collection will include 10 unique collectible avatars that will be auctioned live on Rarible between 30 ...

World-class dancers are featured in G-Star Raw’s new video campaign for the Dutch brand’s Hardcore Denim line.

The environmental note on G-Star RAW reads, "This is a start." It makes use of several eco-friendly materials, like organic cotton. The majority of the final and second stages of production have been done without dangerous chemic...

G-Star RAW Partners With Nedap iD Cloud to Create Seamless Shopping Experiences

G-Star RAW 21-Q2 revenue $422.2 million ; G-Star RAW leverages Yext to drive 1.5 million clicks to its online listings

G-Star Raw expands its efforts towards more sustainability by autumn 2020 and announces further products with Cradle to Cradle Gold status.