Max Mara insights
Sectors & Markets
Lunar New Year 2026: Luxury Brands Turned the Festive Campaigns into Strategic Activations
From Loewe and Gucci to Valentino and Prada, the Year of the Horse activation...
Sectors & Markets
Licensing vs Collaboration: What’s the Difference?
From Marni × Coty to Coperni × Swarovski - how fashion brands use licensing t...
Sectors & Markets
A Guide to London Luxury Department Stores
From Dover Street Market to Harrods: Explore the UK capital’s iconic shopping...
Sectors & Markets
Emerging Growth Markets of the US
The potential markets of the US that the companies and brands should target.
Sectors & Markets
Licensing in the Fashion Industry
Key Companies Behind Branded Beauty Products and the Accessories