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New Balance


United States


Apparel / Bags / Shoes / Underwear & Lingerie

New Balance began as a Boston-based arch support company in the early 1900's, developed into a specialized shoe manufacturer in the 1970's, and has grown to become a leading global athletic product...

Brand Details


William J. Riley

Brand Strategy

Market segment

Mass Market

Core business



Men, Women, Kids


+1 617 783 4000

New Balance Flash News

  • New Balance to Double Up Production

    With its factory expansion in Skowhegan, New Balance is setting goals to add 200 jobs and double the production capabilities.


  • New Balance x thisisneverthat

    New Balance joins forces with the South Korean brand thisisneverthat to release the iconic 550 sneakers in 3 colours.


  • New Balance x Ganni

    New Balance collaborates with the Danish brand Ganni for the second time at the SS24 Fashion Week in Copenhagen.


  • New Balance Lindor 2 is on Loose

    New Balance unveiled Francisco Lindor’s second signature shoe "Summer Storm" at the game - New York Mets vs New York Yankees.


  • Rich Paul's New Balance Collection

    New Balance is launching Rich Paul's "Forever Yours" Collection on the 14th of July, 2023.


  • New Balance appoints Country Manager

    New Balance has appointed Radeshwer Davar as the new country manager in India. He will be heading the brand's direct expansion.


  • New Balance collaborates with Samsonite in Asia Pacific

    New Balance has collaborated with Samsonite in the Asia Pacific region to launch a licensed collection of bags and luggage.


  • New Balance opens new concept store in Boston

    New Balance has opened an experiential store concept in Boston. The store includes an edited assortment of merchandise, which is styled with select products and also highlights the U.S. company's product origins.


  • New Balance Unveils The 2022 TCS New York City Marathon C...

    On September 14, 2022, in New York,The official New Balance 2022 TCS New York City Marathon Collection, which honors runners of all abilities, was just unveiled. The collection's suggested retail prices for its pinnacle New Balan...


  • New Balance reveals First Edition: Gold Pack

    The most cutting-edge Tekela v4 and Furon v7 football boot designs are featured in the newest release from New Balance's exclusive First Edition brand. The spectacular "First Edition" Gold Pack is an extremely limited collection ...


New Balance Revenue and Financial Report 2022

Last fiscal year ended on December 31, 2022

Revenue per year

in Millions of USD

2017 4.500
2016 3.800
2015 3.720
2014 3.300

Revenue & Income Statement Trend

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Operating margin

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Revenue and Income Statement Highlights

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Deep Dive

New Balance Athletics, Inc. financial report 2022

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