Unlocking the Potential of AI in Brand Strategies

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  • Bottega Veneta

    Bottega Veneta on Chinese Valentine's Day

    Bottega Veneta hires top athletes such as Guo JingJing, Xu Xin, and Ning Zetao for its 520 campaign to enhance the brand's visibility for Chinese Valentine's Day.

  • Carhartt

    Carhartt Launches a Sun-Protective Apparel Line

    Carhartt has revealed its new clothing series, Force Sun Defender, with the lightest-performing gear solution to fight against sun and heat.

  • Coach

    Coach Sues Gap

    Coach has filed an alleged trademark infringement lawsuit against Gap for selling "Coach"-printed T-shirts.

  • Lancôme

    Iga Świątek Joins The Lancôme Family

    Tennis player Iga Świątek becomes the first Polish brand ambassador and first athlete in the long list of brand ambassadors of Lancôme.

  • Innisfree

    Innisfree Rebrands Totally for the US Market

    Innisfree goes under rebranding of its packaging, logo, and beauty formulas for its US market with 43 relaunched products and 3 innovations.

  • Kiko Make Up Milano

    L Catterton Buys Major Stake in Kiko Make Up Milano

    L Catterton has announced its agreement to acquire a major stake in Kiko Make Up Milano. It will focus on the brand's expansion worldwide.

  • Marc Jacobs

    Marc Jacobs and Safilo Extend Their Relationship

    Marc Jacobs is renewing its contract with Safilo Group for its branded eyewear line until December 2031.

  • Maison Martin Margiela

    Maison Margiela Expands its Web3 Space

    Maison Martin Margiela, in alliance with The Fabricant, is extending its Web3 offering with the MetaTABI collection comprising two editions of 15 white Tier 1 NFTs and 1,500 black Tier 2 NFTs.

  • Burton Snowboards

    Burton Snowboards and US Mint

    Burton Snowboards and the US Mint are teaming up to drop $1 coins featuring Vermount's connection with snowboarding and honoring the late Jake Burton.

  • Aldo

    Aldo Opens its 6th Outlet in Mumbai, India

    Aldo has launched its sixth brick-and-mortar shop in Mumbai at the Inorbit Mall, totaling 68 stores in India.

Technology in Fashion

Unlocking the Potential of AI in Brand Strategies

How Artificial Intelligence (AI) can help brands create an effective working ...

Sectors & Markets

Breaking Down the Tapestry Inc and Capri Holdings Limited Deal

An overview of Coach, Stuart Weitzman, Jimmy Choo, Versace, Kate Spade, and M...

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Sectors & Markets

Breaking Down the Tapestry Inc and Capri Holdings Limited Deal

An overview of Coach, Stuart Weitzman, Jimmy Choo, Versace, Kate Spade, and Michael Kors, perfor...

Sectors & Markets

Exploring the Economic Milestones of L'Oreal SA

Financial performance of the leading beauty and personal care company in 2023.

Trends

Snow Man's Soaring Popularity Among Luxury Brands

Exploring Snow Man's Rise in Japan and Their Role as Ambassadors for Prestigious LVMH-owned Luxur...

Digital marketing

Social Commerce for Brands 2024

Live streaming, TikTok Shop, AI and more on Social Media Commerce to expand the brand’s market sh...

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Top Brands of the month

The most requested brands according to the Fashionbi Index

Tag Heuer

LVMH Moët Hennessy - Louis Vuitton

1

Lacoste

MF Brands Group SA

2

Fenty Beauty

Fenty Beauty, LLC

3

Balenciaga

Kering Group

4

Swarovski

Swarovski International Holding AG

5

Balmain

Pierre Balmain, SA

6

Sephora

LVMH Moët Hennessy - Louis Vuitton

7

Jacquemus

JACQUEMUS SAS

8

Off-White

Off-White Operating Srl

9

Gucci

Kering Group

10

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