Flash News

Oakley has partnered with the National Freestyle Snowboard Federations of Finland and Canada as the official sponsor, while also providing equipment and gear for the freestyle ski athletes of New Zealand.

CoverGirl has signed the US-based sprinter Gabby Thomas to star in the campaign of its new Eye Enhancer Wrap Tubing Mascara.

Chaumet has picked a new PR agency named Access Communications to handle its public relations in Singapore.

Athleta has closed its retail store in Baltimore City at the Canton Crossing, leaving the brand with no retail locations in Baltimore City.

66°North has become the official outfitter of the Icelandic Olympic Team that will be participating in the 2026 Winter Games.

Amiri has appointed Yuta Jinguji, a member of Japanese boy band Number_i, as the newest global brand ambassador.

Lardini has opened its second flagship store in Japan at the Aoyama district of Tokyo in an attempt to expand its presence in the country.

Havaianas is facing boycott threatsfor its latest commercial featuring the actress Fernanda Torres, with some conservative leaders interpreting it as a negative dig at the right wing of the country.

GloRilla has been signed as the first-ever joint brand ambassador of SavageXFenty, along with Fenty Beauty, Fenty Skin, and Fenty Hair.

Salomon is collaborating with OAMC to launch the modern version of the iconic XT-Quest model sneakers.

Lotte Duty Free has revised the Tory Burch boutique at the Myeongdong Main Store in Seoul.

& Other Stories, along with COS, has entered the Israeli market through H&M’s local online e-commerce website.

Cole Haan has released modernized versions of its best-selling sneakers, the GrandPro Tennis 2.0.

MAC has announced Ella Gross of K-pop group MEOVV as its newest global brand ambassador.

Nivea has stated its first National Consumer Promotion with ₦3billion investment to address its loyal consumers, reinforce its skincare promises, and engage the market.

J.Lindeberg has joined forces with golf marketing agency GMS to build a bridge between premium fashion and golf wear in terms of international PR and marketing consultancy services.