Lastest Insight released
Beyond the Mirror: How AR Is Transforming Fashion, Beauty, Jewellery, and Watches in 2025
From L’Oréal and MAC, Cartier and Swarovski to Farfetch and Balenciaga, Augmented Reality Is Powering the Next Generation of Luxury Shopping Experiences.
Explore the research
Trends
K-Pop’s Budding Queens are Creating History
aespa, IVE , NMIXX and LE SSERAFIM give their fare-shares of joint ventures in the Fashion world.
Trends
Diwali 2023: The Ideal Season For Brands and Retailers
How can brands approach Indian consumers for this festive season?
Trends
Stray Kids Step into the Major Leagues
Be it Tommy Hilfiger or Louis Vuitton, the K-pop band is straying from domestic to international.
Trends
BTS: The Unparalleled Force of K-Pop Industry
The Bangtan Boys are being chased with opportunities for their global awareness and impact.
Technology in Fashion
Brands’ Take on In-Game Advertising
Strategies and actions followed by brands in the gaming ad market.
Digital marketing
Innovative Key Strategies in E-Commerce
Focus on AI, AR and other e-commerce approaches that drive sales of fashion brands.
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Sustainability
The Sudden Shift to Pre-Owned Goods
Why did people switch to thrift and secondhand items?
Sectors & Markets
K-Pop Goddesses Dominating the Luxury Industry
From stage to fashion week, how pop sensations BLACKPINK and NewJeans are becoming the faces of g...